The actors wanted to involve the fans in the film's promotions. Innovative idea was In order to get the first view of Kaabil's trailer. Hrithik has invited his fans to drop him a message on Facebook Messenger.
The trailer has crossed 11.6M views under 2 days. All credits goes to innovative thinking by Kaabil marketing team.
The two-and-a-half-minute-long trailer starts on a sweet note with two visually impaired people seeking light in their romance. Hrithik and Yami Gautam play the lead couple.
This film marks Yami Gautam's first portrayal of the disability and first onscreen encounter with Superstar Hrithik Roshan.
Kaabil is all set to release January 26 next year. Shah Rukh Khan's Raees is also expected in theatres on the same date.